Publicity. A easy phrase that’s typically dangled in entrance of inexperienced hopefuls by exploitative purchasers. It’s a phrase that has nearly develop into a meme in itself and probably not one you’d anticipate for use by one of the crucial profitable EV startups of the century.
However in response to one recreation developer, that’s precisely what Tesla supplied in return for unfettered entry to, and distribution of, his recreation. Sam Barlow, a recreation designer who had beforehand labored on titles within the Silent Hill franchise, claims that he was as soon as approached by the automaker to make use of his unbiased launch: Her Story.
The award-winning story-driven interrogation was launched in 2015 and has develop into an indie basic, with a Metacritic rating of 86. The crime fiction title apparently caught the eye of these at Tesla, who expressed curiosity in together with it as a playable recreation, pre-loaded on their automobiles.
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Tesla as soon as reached out to ask to place her story in a automobile. I requested how a lot they might pay for the license and to cowl the engineering work- they instructed zero, that I take into account the publicity I might get
— Sam Barlow 🔥 Purchase IMMORTALITY! (@mrsambarlow) October 31, 2022
Nevertheless, when requested how a lot the corporate was keen to cough up for the license, plus the event work wanted to make the sport run onboard a Tesla, the corporate instructed that Barlow take into account the publicity. Ouch.
Barlow and Her Story seemingly weren’t the one ones supplied limitless publicity bucks. A developer who labored on Untitled Goose Sport replied to Barlow’s tweet, claiming Tesla had come to them with the identical provide.
Similar re: Goose
— Cabel (@cabel) October 31, 2022
Except for the fairly poor worth proposition for Barlow, a follow-up tweet says that it’s one of many sillier concepts he’s heard. That could be as a result of Her Story is a fairly intense investigative recreation — at odds with the informal nature of the likes of Missile Command and Sonic The Hedgehog which can be included as nice methods to cross the time throughout recharges.
We’ve reached out to Tesla for remark and can replace the story if we hear again.