Categories: Marketing

Honda to point out Eleventh-gen Civic sedan on Twitch

LOS ANGELES — Honda plans to current a prototype model of the Eleventh-generation Civic compact sedan on the streaming platform Twitch subsequent week, previous to its arrival in U.S. showrooms in late spring 2021 as a 2022 mannequin, the automaker stated Thursday.

Honda stated in a press launch that it’ll give a primary glimpse of the redesigned sedan in prototype type on Tuesday, Nov. 17, stay on Honda’s Head2Head Twitch channel. Twitch is a gaming and live-streaming platform in style for esports competitors.

The world debut will function an unique efficiency by recording artist Cordae, the corporate stated. Honda is a serious esports sponsor and promotes the Civic as a key entry car for younger folks, first-time consumers and multicultural consumers.

Honda launched a teaser photograph and brief video of the next-gen Civic prototype that imagines the car by a geometrical wanting glass. Within the video, numerous items of the Civic are proven because it takes form.

The automaker had been anticipated to point out the next-gen Civic sedan on the Detroit auto present in June, however the coronavirus shutdowns within the U.S. scrapped these plans. The hatchback model of the Civic usually lags the sedan model by a number of months. Honda has ended manufacturing of the Civic coupe.

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