Automotive producers branching out to different fields is nothing new, and the most recent one is Cupra, which has entered the sneaker-making business in collaboration with Barcelona-based Mikakus.
Co-created with soccer participant Andres Iniesta’s worldwide trend model, the three-sneaker assortment contains the Storage mannequin, in Petrol Blue and White, and the flagship Paddock. The Mikakus x Cupra assortment options the normal Cupra colours and the corporate’s emblem on the heel hoop and was impressed by the Formentor.
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“With this unique assortment, we welcome Mikakus to the Cupra Tribe, a trend model that shares our imaginative and prescient of inspiring the world from Barcelona by unique, unconventional merchandise”, stated Cupra’s Director of Technique, Enterprise Improvement and Operations, Antonino Labate. “The Mikakus x Cupra sneaker capsule is additional proof of our ambition to generate a life-style universe round our vary of automobiles. Within the coming months, we’ll proceed to increase our design collections with new companions.”
Out there in sizes from 36 to 46 (5-12 US), the Paddock sneakers are on sale in Mikakus’ Barcelona flagship retailer priced at €189 (equal to $229), whereas the Storage prices €175 ($212). The sneakers may even be displayed in Cupra’s vendor community alongside the ‘Chispa by Marset for Cupra’, a cordless and rechargeable lamp that was introduced six months in the past and went on sale in October.