The electrical F-150 appeared to be in every single place final week, even earlier than Ford Motor Co. formally launched it.

President Joe Biden did scorching laps on a check observe in entrance of the White Home press corps, Rachel Maddow spent a big portion of her cable TV present discussing the pickup, and on “The Tonight Present,” Jimmy Fallon did a prolonged bit in regards to the truck and its “frunk,” a time period he discovered amusing.

“You may put no matter you need — you possibly can put the trunk in your frunk,” stated Fallon, who drives an F-150. “You may’t faux the funk on a nasty frunk.”

Maddow, additionally an F-150 proprietor, stated the battery-powered model could possibly be the tipping level for electrical automobiles.

“If Ford can transition that individual automobile to electrical — as a result of as an electrical automobile, it is higher — goodbye fuel vehicles in America,” she stated.

Each segments aired within the hours after Biden turned the primary individual not related to Ford to drive the F-150 Lightning. His joyride was a last-minute request that Ford’s communications staff had little time to make occur.

“It was an audible by the president,” stated Mark Truby, Ford’s communications chief. “It turned out to be fairly serendipitous.”

After Biden made a loop and pulled as much as the reporters who have been watching him drive, he unintentionally revealed the Lightning’s 0-to-60-mph time, asking if it was 4.3 or 4.4 seconds. “This sucker’s fast,” Biden stated after rolling down the window. CEO Jim Farley could possibly be heard laughing and saying that data hadn’t been launched but.

The president then stepped on the accelerator and peeled away.