Categories: Europe

Peugeot’s 2021 sales up 5% worldwide on gains outside of Europe

PARIS — Peugeot’s world gross sales elevated by 5 p.c in 2021 to 1,214,851, the Stellantis model mentioned, pushed by robust positive factors outdoors of Europe, its greatest market, the place gross sales grew solely barely.

Gross sales in Peugeot’s newly enlarged Europe area, which incorporates Eurasia, had been 943,805. That represents a acquire of about 3 p.c for what was two separate areas earlier than the formation of Stellantis group in January 2021. 

The second-largest market, Center East and Africa, was up 20 p.c to 109,876 gross sales. Latin America gross sales rose 52 p.c to 83,429. 

Gross sales in China, the place Peugeot gross sales peaked at greater than 500,000 in 2016, had been 37,815, as Stellantis seeks to rebuild its once-thriving enterprise on the earth’s largest automotive market.

Total, Peugeot elevated its gross sales outdoors of its Europe area by 5 proportion factors, to 23.7 p.c, because it seeks to cut back its reliance on its residence markets.

Gross sales of light-commercial automobiles had been up 12 p.c.

Peugeot’s two best-selling fashions recorded robust positive factors. Gross sales of the 208 small automotive had been up 12 p.c to 270,700, and gross sales of the 2008 small SUV had been up 28 p.c to 247,600.

Key launches had been the new-generation 308 small hatchback and station wagon, beginning in October; and the Landtrek pickup, developed for non-European markets. 

Anticipated launches in 2022 embody a broadly rumored coupe-style compact SUV and, towards the top of the yr, a reveal of the next-generation 3008 compact SUV. 

The model is ending gross sales of the 108 minicar, after Stellantis ceded a joint-venture manufacturing facility within the Czech Republic to companion Toyota. Peugeot can also be ending gross sales of combustion powertrain choices for the Rifter passenger van in Europe in favor of full-electric solely.

Pricing and blend, that are crucial for margins, improved in 2021, Peugeot mentioned Thursday in a information launch. The pattern was broadly shared among the many business because the semiconductor scarcity led to automakers prioritizing gross sales of costlier automobiles and better trim ranges.

Peugeot mentioned 34 p.c of its automobiles had been offered with increased trim ranges, a rise of 1.3 proportion factors. 

Fellow Stellantis model Citroen recorded a 7 p.c improve in gross sales in 2021.

Stellantis will current its full-year monetary and gross sales outcomes on Feb. 23, forward of a March 1 presentation of the year-old group’s midterm technique.

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