Categories: Europe

Why Volvo is not a ‘wannabe’ among global premium players

Volvo CEO Hakan Samuelsson says the automaker had a report market share in 2021, signaling that it’s “not a wannabe” within the premium sector.

“We now have an general world market share of a bit greater than 1 p.c,” Samuelsson advised Automotive Information Europe throughout a dialog Friday on the automaker’s 2021 monetary outcomes. “Ten years in the past, we had 0.6 p.c of the overall world gross sales.”

Samuelsson, whose almost 10-year run because the automaker’s CEO will finish subsequent month, guided Volvo to inside 6,760 car gross sales in 2021 of setting a brand new report for world quantity.

It might have been the seventh time Volvo set a report worldwide gross sales within the final eight years.

“That’s actually what it is all about on the finish of the day: How sturdy are you within the automotive market,” stated Samuelsson, who in October 2012 took cost of a model with an unclear future following its sale to China’s Zhejiang Geely Holding from Ford Motor in 2010.

That 12 months Volvo’s income was 124.5 billion crowns and its working margin was 0 p.c.

Volvo on Friday stated its 2021 income of 282 billion crowns ($30.3 billion) and its working margin of seven.2 p.c had been each information.

Samuelsson stated that whereas a 1 p.c share remains to be small, he believes reaching this stage reveals Volvo has established its presence on the worldwide premium market.

“Now Volvo is not only a wannabe,” Samuelsson stated. “I feel we’re a part of the intense alternate options for shoppers within the premium section.”

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