Categories: News

GM’s BrightDrop acquires tech startup to help customers’ delivery efficiencies

Common Motors‘ electrical van unit, BrightDrop, mentioned it acquired know-how startup Marain Inc. to “analyze, forecast and establish multi-modal options for fleet clients.”

BrightDrop launched as a GM subsidiary in January 2021 to provide electrical merchandise, software program and providers to “empower supply and logistics firms to maneuver items extra effectively.” Since then, BrightDrop has developed the Zevo electrical van and Hint e-carts and partnered with giant supply firms similar to FedEx and retailer Walmart.

In a press release launched Friday, BrightDrop mentioned it’ll use Marain’s software program to assist enhance the movement of products and providers by way of the supply cycle and “maximize uptime.” The assertion mentioned the know-how will enable BrightDrop to mannequin its merchandise’ effectivity features in comparison with rivals

“The mixing of Marain’s know-how provides a myriad of prospects for evolving our software program choices down the street to raised assist our clients’ wants,” a BrightDrop spokesperson wrote in an e-mail to Automotive Information. “This integration will take our software program capabilities to new heights, whereas persevering with to ship as promised for our clients.”

The spokesperson mentioned Marain staff have joined BrightDrop. Phrases of the transaction weren’t disclosed.

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