Ford CEO Jim Farley used yesterday’s second quarter earnings name to trace at new Maverick variants and an assortment of recent fashions.
Whereas the manager didn’t go into specifics, he stated “Our design middle is crammed with new merchandise and derivatives that may additional strengthen our hit automobiles within the ICE and hybrid franchises like F-150 and Bronco and Maverick.”
Talking of the compact pickup, Farley stated “You possibly can solely think about the type of issues that we’re cooking up in our design studio with Maverick.” He didn’t elaborate, however spy photographers have already snapped footage of a Maverick Tremor and what seems to be a plug-in hybrid variant with all-wheel drive.
Pushed: The 2022 Ford Maverick Is Proof Large Issues Come In Small Packages
Getting again to the Bronco, Farley stated “you possibly can think about high-end variations, all kinds of issues.” That’s fascinating as most Bronco variants – together with the Badlands, Wildtrak, Everglades, and Raptor – are off-road targeted. Nevertheless, there could possibly be a large variety of customers wanting one thing extra luxurious than the Bronco Outer Banks.
Farley additionally talked a bit extra concerning the redesigned Mustang that may debut on the North American Worldwide Auto Present on September 14th. Particularly, he stated “It’s a gorgeous automobile, and I’m so excited to share it with the world.”
The Mustang isn’t the one new mannequin coming later this 12 months as Farley stated an all-new Tremendous Responsibility pickup will debut this fall. He known as the truck a “workhorse at Ford” and stated it “units an ordinary in our trade.”
The manager additionally revealed they’ve bought greater than 3,000 E-Transits in the US by way of the second quarter. Whereas that will not sound like a lot, Farley famous “that’s a market share of 95% within the full-sized electrical van” phase and said “our subsequent two opponents mixed bought simply 159 automobiles.”
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