It seems unlikely that Volkswagen will promote a pickup truck in the USA anytime quickly, regardless of sellers throughout the nation clamoring for one and its North America boss being a fan of such a mannequin.
The brand new head of Volkswagen’s North American area, Pablo Di Si, is keen to see the automaker launch a pickup within the U.S. and famous that he cherished the Tarok idea from 2019. Nevertheless, he must persuade the worldwide head of the Volkswagen model, Thomas Schäfer, that utilizing the electrical platform of the upcoming Scout SUV for a VW pickup is a good suggestion.
“In the meanwhile, our give attention to the lineup doesn’t embody it,” Schäfer mentioned of a possible U.S. pickup. “In the meanwhile, we’ve a transparent lineup all over the second half of this decade. Then once more, within the American market, in case you don’t play in sure segments, then you must keep in a sure market share space. However the query of [VW’s new Rugged SUV platform] shouldn’t be our precedence in the mean time.”
Learn: Scout Motors Give New Look At Upcoming SUV Idea, Manufacturing Slated For 2026
Talking with Auto Information, Di Si mentioned that Volkswagen has the “information” to provide a pickup and believes that the “section is related, and we’re going to play the sport and see the place that type of takes us.”
Whereas it could show powerful for Di Si to persuade Schäfer to green-light a pickup for the U.S., native seller John Luciano stays hopeful that he’ll get it achieved.
“VW sellers want a truck in our lineup, and Pablo acknowledges that,” Luciano mentioned. “He did great issues in Brazil, so we have to give him time. However we’ll take any truck at this level — gasoline, hybrid, electrical. We should be in these segments to compete with different manufacturers, and Pablo and his crew know that.”
