U.S. chip designer Qualcomm Inc. and cloud-based software program agency Salesforce Inc. plan to develop a brand new related automobile platform for automakers, the businesses stated at CES on Thursday.

The platform for automobiles with web entry would use Qualcomm’s Snapdragon digital chassis and Salesforce’s cloud providers to assist automakers personalize person experiences utilizing real-time information, in response to the businesses.

The Snapdragon digital chassis, utilized by carmakers and their suppliers, can present assisted and autonomous driving expertise, in addition to in-car infotainment and cloud connectivity.

The automotive market has been a key development space for chipmakers as demand for the essential element is on the rise with rising use of electrical automobiles and rising autonomous options in automobiles.

Qualcomm has been steadily increase its automotive enterprise lately. In September, the corporate stated its automotive enterprise pipeline elevated to $30 billion, up greater than $10 billion since its third-quarter outcomes had been introduced in late-July.

Earlier on Wednesday, Qualcomm unveiled a processor chip for automobiles known as Snapdragon Experience Flex SoC that handles each assisted driving and cockpit features, together with leisure.

Japan’s Sony Group Corp. additionally stated on Wednesday its newly unveiled prototype of the “Afeela” electrical automobiles will use expertise from Qualcomm, together with its Snapdragon digital chassis.