The boss of VW Group of America may current a plan for a pickup later this 12 months
by Brad Anderson
February 10, 2023 at 08:03
by Brad Anderson
The boss of the Volkswagen Group of America may be very anticipating the model to launch a pickup truck within the U.S. market.
Throughout a latest interview with Motor Authority, Pablo Di Si stated that the automobile producer continues to take a look at the wildly in style pickup truck market and stated that any potential pickup offered within the U.S. would additionally must be developed particularly for the native market.
Di Si says that VW’s board in Germany could possibly be introduced with plans for a U.S. pickup truck within the third quarter of 2023.
The Volkswagen Group of America boss appears to have been spurred on by the success of the Atlas SUV which was each designed and developed within the U.S. It is usually manufactured in Chattanooga, Tennessee.
This isn’t the primary time that Pablo Di Si has expressed his need to launch a pickup truck within the U.S. In November final 12 months, has famous that sellers are clamoring for such a mannequin and that the corporate has the “information” to supply a pickup.
Learn: VW’s North American Head Desires The U.S. To Get A New Pickup – However It Could Not Occur
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Volkswagen is engaged on each an electrical SUV and an electrical pickup for the U.S. market however each will likely be launched via the brand new Scout model.
As of November, the worldwide head of the Volkswagen model, Thomas Schäfer, didn’t appear satisfied of the concept of a U.S. pickup.
“In the meanwhile, our deal with the lineup doesn’t embody it,” he stated on the time. “In the meanwhile, we’ve a transparent lineup during the second half of this decade. Then once more, within the American market, in the event you don’t play in sure segments, then it’s a must to keep in a sure market share space. However the query of [VW’s new Rugged SUV platform] is just not our precedence in the mean time.”
