Categories: Europe

Lotus rebounds on demand for the Emira, its last ICE model

LONDON — Lotus constructed greater than 2,200 Emira sports activities vehicles at its U.Okay. manufacturing unit within the first half after the corporate rebounded from a poor 2022.

All of the vehicles constructed on the plant in Hethel, Norfolk, England this yr have been Emiras — the automaker’s remaining combustion-engine mannequin. Lotus started manufacturing of the two-seater final yr following delays brought on by provide chain points.

A gradual ramp-up resulted in Geely-owned Lotus constructing simply 867 vehicles in Hethel final yr. This was down from 1,402 in 2021 when the corporate completed constructing the final of its earlier era of sports activities vehicles that included the Elise and Exige.

The ramp-up in Emira manufacturing comes because the model started gross sales of its Chinese language-built Eletre all-electric SUV in China.

Each fashions have been in planning since China’s Geely took a majority stake in Lotus in 2017 with a plan to overtake the area of interest producer and create a competitor to manufacturers similar to Porsche.

Additional ‘life-style’ fashions together with a sedan and a smaller SUV are deliberate from Lotus’s Wuhan, China, facility, which has a capability of 150,000.

“We’re firmly on monitor to changing into a world efficiency model by 2028,” Lotus Group CEO Feng Qingfeng stated in a press release.

In addition to the gradual ramp up of Emira manufacturing, Lotus has additionally confronted delays in delivering its first Evija electrical hypercar fashions.

The 1,973-hp coupe was revealed in 2019 with an unique manufacturing date of 2020. The corporate expects to ship the primary fashions to clients this yr.

Delays brought on by provide chain points led to a loss final yr for the U.Okay.-based Lotus Automobiles division of 150 million kilos, forcing the corporate to chop about 200 jobs, in keeping with a report within the Day by day Telegraph newspaper.

Lotus Automobiles focuses on sports activities vehicles and is separate from Lotus Know-how, which was created to construct sedans and electrical SUVs in China.

Each corporations come below the umbrella of Lotus Group.

The corporate stated it had opened 23 new shops globally within the first half, bringing the whole to 193.

Lotus’s gross sales enlargement included South Korea, the place it partnered with native supplier group Kolon Mobility Group.

U.S. plant potential

The corporate can also be investigating constructing a plant within the U.S., Qingfeng advised the Monetary Occasions in July.

The addition of the Eletre, which fits on sale in Europe later this summer season, has grown the corporate’s order guide to 17,000 autos, Lotus stated.

New Emira engine

Lotus stated it has orders for the Emira stretching over the following two years. The Emira is the corporate’s remaining combustion-engine mannequin earlier than Lotus switches to an all-electric lineup.

The Emira was initially accessible with a V-6 engine however Lotus has simply unveiled a brand new four-cylinder model that makes use of a 360-hp engine sourced from Mercedes’ AMG efficiency division.

The four-cylinder automobile will begin at 95,995 euros in Germany.

Lotus was partnering with Renault premium model Alpine on an electrical alternative for the Emira due in 2027, however it introduced in Could that the 2 corporations had damaged off that association.

Lotus stated it remained “absolutely dedicated” to its electrical sports activities automobile, codenamed Kind 135, regardless of Alpine’s exit.

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