Toyota Motor North America (Toyota and Lexus manufacturers) experiences that its automobile gross sales in america throughout the fourth quarter of 2023 amounted to 619,661 items. That is a 15% enhance year-over-year. For the complete yr, the corporate offered over 2.24 million automobiles (up 7% year-over-year).

Final yr, the Japanese producer considerably elevated its electrification efforts, increasing the lineup of electrified automobiles—xEVs (HEV, PHEV, BEV, FCEV)—to 26 fashions and elevated the gross sales quantity.

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Toyota regularly accelerates electrification

In 2023, Toyota (together with Lexus) offered over 54,000 plug-in electrical automobiles within the U.S., together with 14,715 all-electric and nearly 40,000 plug-in hybrids. It is a new report, though the corporate’s fundamental focus is non-rechargeable hybrids with over 600,000 gross sales.

In This fall, the whole xEV gross sales amounted to a report 202,185 automobiles (up 61% year-over-year) and 32.6% of the group’s whole quantity.

Electrified automobile xEV (HEV, PHEV, BEV, FCEV) gross sales in This fall’2023:

• Toyota xEV: 172,978 (up 56%) and 33% share
• Lexus xEV: 29,207 (up 94%) and 30.4% share
• Whole xEV: 202,185 (up 61%) and 32.6% share

In 2023, the whole xEV quantity elevated by over 30% to 657,327, accounting for 29% of the gross sales.

In the meantime, rechargeable automobile gross sales—all-electric automobile gross sales, specifically—are rising even sooner (from a decrease base, although).

In This fall 2023, the Toyota group offered 16,657 plug-in electrical automobiles (up 58% year-over-year), which represents 2.7% of the whole quantity. It is price noting that all-electric automobile gross sales elevated by 459% to five,718 and are shortly catching up with the plug-in hybrids (10,939).

Plug-in automobile gross sales in This fall’2023:

• Toyota plug-ins: 11,664 (up 19%) and a pair of.2% share
  BEVs: 2,843 (up 188%) and 0.5% share
  PHEVs: 8,821 (down 0.1%) and 1.7% share
• Lexus plug-ins: 4,993 (up 589%) and 5.2% share
  BEVs: 2,875 (new) and three% share
  PHEVs: 2,118 (up 192%) and a pair of.2% share
• Whole plug-ins: 16,657 (up 58%) and a pair of.7% share
  BEVs: 5,718 (up 479%) and 0.9% share
  PHEVs: 10,939 (up 14%) and 1.8% share

* Toyota FCEVs: 133 (down 80%) and 0.0% share

In 2023, the group offered nearly 40,000 plug-in electrical automobiles within the U.S. (about 2.4% of its whole quantity). All-electric automobile gross sales amounted to 14,715, which is 1,103% greater than in 2022 and 0.7% of the whole quantity.

Plug-in automobile gross sales in Q1-This fall’2023:

• Toyota plug-ins: 42,959 (up 36%) and a pair of.2% share
  BEVs: 9,329 (up 663%) and 0.5% share
  PHEVs: 33,630 (up 11%) and 1.7% share
• Lexus plug-ins: 11,307 (up 222%) and three.5% share
  BEVs: 5,386 (new) and 1.7% share
  PHEVs: 5,921 (up 69%) and 1.8% share
• Whole plug-ins: 54,266 (up 54%) and a pair of.4% share
  BEVs: 14,715 (up 1103%) and 0.7% share
  PHEVs: 39,551 (up 17%) and 1.8% share

* Toyota FCEVs: 2,737 (up 31%) and 0.1% share

For reference, in 2022, the group offered greater than 35,000 plug-in electrical automobiles (1.7% of its whole quantity), whereas in 2021, it was 52,767.

In 2023, Toyota (with the assistance of Lexus) managed to set a brand new report for plug-in electrical automobile gross sales. It is a results of surging all-electric automobile gross sales as a result of plug-in hybrid automobile gross sales are literally decrease than in 2021 (39,551 vs. 52,767).

We guess that within the coming years, all-electric automobile gross sales will proceed to develop, very possible outpacing the plug-in hybrid gross sales. On the similar time, the robust progress of the non-rechargeable hybrids signifies that the Japanese firm has no motive to ditch HEVs.

Fashions

By way of fashions, the highest one in This fall was the plug-in hybrid RAV4 Prime (7,222). The all-electric Toyota bZ4X with 2,843 items was in a position to beat the Toyota Prius Prime however completed third behind its cousin—the Lexus RZ (2,875).

The all-electric Toyota bZ4X, along with the Lexus RZ and 3,109 Subaru Solterras, famous 8,827 gross sales throughout the quarter. That is not unhealthy, and the Lexus RZ lineup just lately expanded indicating that there’s potential for extra.

Lexus additionally launched the brand new RX PHEV mannequin, which began with 656 gross sales in This fall.

Mannequin gross sales in This fall’2023:

• Toyota bZ4X: 2,843 (up 188%)
• Toyota Prius Prime: 1,599 (down 64%)
• Toyota RAV4 Prime: 7,222 (up 62%)
• Lexus NX 450h+: 1,462 (up 102%)
• Lexus RZ: 2,875 (new)
• Lexus RX PHEV: 656 (new)

* The hydrogen Toyota Mirai famous 133 items (down 80%).

In 2023, Toyota bZ4X gross sales amounted to 9,329 (2nd finest plug-in after the RAV4 Prime, which accounts for practically half of the plug-in quantity), which along with 5,386 Lexus RZ, is 14,715 all-electric automobiles. Subaru offered an extra 8,872 items, so the trio of carefully associated fashions ended the yr with a complete of 23,587 items.

It is price noting that the hydrogen Toyota Mirai set a brand new annual gross sales report of two,737 (up nearly 31% year-over-year).

Mannequin gross sales in Q1-This fall’2023:

• Toyota bZ4X: 9,329 (up 663%)
• Toyota Prius Prime: 7,557 (down 36%)
• Toyota RAV4 Prime: 26,073 (up 40%)
• Lexus NX 450h+: 5,265 (up 50%)
• Lexus RZ: 5,386 (new)
• Lexus RX PHEV: 656 (new)

* The hydrogen Toyota Mirai famous 2,737 items (up 31%).

Detailed gross sales outcomes of Toyota electrified automobiles within the U.S.: