In case your job is stealing hamburgers, it helps to have getaway automotive.

McDonald’s has given the Hamburglar—cartoon burger thief extraordinaire—his personal experience. It is a modified 1970 Plymouth Barracuda known as, inevitably, the Burgercuda. It is being pushed cross nation, and McDonald’s is inviting quick meals prospects to win prizes by recognizing it and scanning a QR code on the rear quarter panels. Unexplained within the press launch from the quick meals large is why a automotive known as the Barracuda is getting used to steal burgers and never Filet-O-Fish sandwiches.

The Barracuda has a black-and-white livery to match the Hamburglar’s black-and-white striped jail attire outfit, a theme that is additionally replicated with the inside’s upholstery. Nestled between the striped bucket seats is a hidden burger hotter within the heart console, naturally. There’s additionally a burger holder and a cupholder on both aspect of the shifter.

Different particulars embrace a cheeseburger-shaped spare tire cowl and bun hub caps. The license plate and shaker hood scoop sport totally different variations of the Hamburglar’s catchphrase, “robble robble.”

Mechanical particulars aren’t actually necessary in a advertising stunt like this, however the Barracuda got here with some tasty choices when new, together with a alternative of the legendary 440-cubic-inch and 426-cubic-inch Hemi V-8s, amongst others. This was the primary yr for the second-generation Barracuda, which was twinned with the Dodge Challenger. Each manufacturers’ takes on this platform represented peak muscle automotive.

Unique variations of the high-performance Barracuda fashions are additionally among the many greatest muscle-car collectibles. The primary Hemi-powered 1970 Plymouth Barracuda surfaced on the market in 2023 with a $2.2 million asking worth. That may purchase quite a lot of McDonald’s hamburgers.