NEW YORK – Hyundai’s Genesis is previewing the way forward for the growingly outstanding luxurious model with a brand new massive all-electric idea car known as the Neolun.

The complete-size SUV includes a glossy exterior design illuminated by lengthy horizontal headlights and taillights paying homage to the model’s present EVs, although extra fashionable.

The inside of the Neolun – derived from the Greek “neo,” or new, and the Latin “luna,” which implies moon – is minimalistic in comparison with many latest ideas that embrace door-to-door screens. The SUV options a big central display with bodily buttons under it and a management panel and knob to the appropriate of the motive force.

The car’s entrance seats can swivel to face the rear passengers for lounge seating.

“The Neolun Idea is an idea mannequin that showcases the longer term imaginative and prescient of Genesis, in addition to the general path during which the model is headed by way of product, design and technological development,” Genesis stated in an emailed assertion.

Automakers routinely use idea autos to gauge buyer curiosity or present the longer term path of a car or model. The autos are usually not meant to be offered to customers.

The corporate declined to reveal whether or not the car is a preview of an upcoming massive all-electric SUV for Genesis, which has been rising its lineup within the U.S.

Genesis’ U.S. gross sales elevated 23% final 12 months to a report of 69,175 models in comparison with 2022. Genesis, which grew to become its personal model in 2015, outsold extra established luxurious rival Infiniti and expects gross sales to proceed to develop this 12 months.

“Our standalone retail footprint is quickly increasing, and the model continues to realize record-breaking gross sales ends in the US,” Tedros Mengiste, vp of gross sales operations for Genesis Motor America, stated in a launch final week.

Genesis additionally revealed one other idea known as the GV60 Magma Idea, a high-performance variant of its compact EV crossover.

The model stated it goals to develop a high-performance Magma mannequin for every manufacturing car within the current lineup.

The idea autos have been revealed Monday evening forward of their public debuts this week on the New York Worldwide Auto Present.