LOS ANGELES — The worldwide debut of the next-generation Mitsubishi Outlander crossover, which is seen as essential to the struggling model’s success or failure within the U.S. market, is about for Feb. 16 on the Amazon Reside advertising and marketing platform.

The automaker stated early Monday that the midsize 2022 Outlander would be the first new automobile to be revealed on Amazon’s livestream showcase.

“In the identical means that Outlander will problem conventions relating to each the model and the section, the launch will do the identical,” Mitsubishi Motors North America stated in a press release.

“Via a first-of-its-kind collaboration with Amazon, the 2022 Outlander would be the first automobile ever unveiled on Amazon Reside. The debut will happen on Tuesday, Feb. 16, at 6 p.m. EST,” the corporate stated.

Mitsubishi and Amazon launched a teaser video on Monday that exhibits a camouflaged Outlander testing in off-road and observe circumstances.

“The debut of the all-new 2022 Outlander caps off the reimagining of the whole Mitsubishi Motors lineup in the US,” stated Mark Chaffin, COO for Mitsubishi Motors North America.

Mitsubishi additionally stated that it’s gifting away an Outlander as a part of the launch. Entries shall be open from Feb. 16 to March 31, the corporate stated.

The redesigned Outlander shares a platform with the freshly restyled Nissan Rogue as a part of the manufacturers’ international alliance with Renault. The Rogue is already on sale as a 2021 mannequin.