Porsche on Monday introduced a brand new Paint to Pattern program, permitting clients to customise their car’s shade with basic paint choices or a bespoke hue.

Paint to Pattern replaces the earlier Customized Shade choice inside the Porsche Unique Manufaktur personalization division, the automaker mentioned in a press launch. The revamped program provides clients the choice to color a brand new automotive in a shade from the previous, such because the Maritime Blue, Rubystar Pink, and Mint Inexperienced colours supplied on the 964-generation 911 within the Nineties.

This vary of current colours consists of greater than 100 choices for the 911 and 718 Boxtser/Cayman, greater than 50 choices for the Cayenne, Macan, and Panamera, and greater than 65 choices for the Taycan, in keeping with Porsche. The automaker already confirmed off a 2022 Taycan in Rubystar Pink earlier this 12 months.

Paint to Pattern could be ordered as a part of a new-car construct via Porsche Facilities, and might be added to the Porsche on-line configurator in early 2022, the automaker mentioned. The personalization program provides about three months to supply time, and provides an unspecified quantity to every automotive’s worth.

Alternatively, Porsche will take particular person requests for customized colours from 911, 718, and Taycan consumers. This feature, known as Paint to Pattern Plus, takes a number of months because the paint shade should undergo feasibility testing to make sure it meets Porsche’s requirements.

Porsche is placing extra emphasis on personalization. The automaker just lately launched a brand new Sonderwunsch (German for “particular request”) program to churn out bespoke builds, together with a 911 GT3 carrying the livery of a Le Mans-winning Porsche 956 race automotive.