Categories: Marketing

2023 Super Duty honored with KenTRUCKy Day

Kentucky’s governor celebrated the upcoming redesign of Ford Motor Co.’s Tremendous Obligation pickups by including an “R” to the state’s title for a day.

“Kentuckians have been constructing Ford vans for the reason that Mannequin T, and we’re thrilled this custom goes to proceed with the all-new Ford F-Collection Tremendous Obligation,” Gov. Andy Beshear stated in proclaiming Sept. 27 to be “KenTRUCKy Day.”

Ford used the day to disclose the up to date Tremendous Obligation on the Churchill Downs Racetrack in Louisville. It additionally introduced plans to speculate $700 million within the Kentucky Truck Plant and rent 500 further hourly staff to construct the 2023 Tremendous Obligation.

The funding is on high of the $5.8 billion that Ford and associate SK Innovation are spending in Kentucky to construct a 1,500-acre manufacturing campus known as BlueOval SK Battery Park. Two battery crops are scheduled to open on the location, about 50 miles south of Louisville, in 2025.

Beshear’s proclamation stated Ford employs greater than 12,000 individuals within the state and not directly helps about 120,000 jobs there.

“Ford’s roots run deep in Kentucky,” John Savona, vp of Americas manufacturing and labor affairs for Ford Blue, the automaker’s gasoline-powered car division, stated in an announcement. “We hope Kentuckians take simply as a lot pleasure in constructing America’s favourite truck as they do of their basketball, bourbon, and thoroughbreds.”

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