Categories: Marketing

Automakers in the Super Bowl, and their ads

GM, Kia and Stellantis have ponied up the cash for 60-second advertisements throughout Tremendous Bowl LVII. Here’s a have a look at the advertisements.

Ram: Untimely Electrification

Comic Jason Jones, a former correspondent on “The Day by day Present,” gives a reassuring message for many who is likely to be affected by EV vary nervousness. The upcoming electrical 1500 REV pickup has a cameo.

Jeep: The Jeep 4xe “Electrical Boogie”

This second Stellantis providing for the large recreation contains a remix of the favored “electrical slide” line dance by Jamaican Reggae singer Marcia Griffiths. Reggae artist and producer Shaggy joins Griffiths for the brand new monitor, which additionally has performances by up-and-coming artists Amber Lee, Jamila Falak and Moyann.

Kia: Binky Dad

A determined dad wants a automobile that can assist him retrieve his child’s binky, and his odyssey turns into a viral sensation. Kia is presenting three alternate endings for the advert on its TikTok channel to generate engagement.

GM and Netflix: Why not an EV?

Comic Will Ferrell takes on roles from in style Netflix properties together with “Bridgerton,” “Stranger Issues” and “Squid Sport” as he pitches acceptance for electrical automobiles.

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