Marketing

BrightDrop renames electric delivery vans

BrightDrop, Basic Motors' electrical supply van enterprise, has modified the names of its two electrical vans and its electrical supply…

5 months ago

Buick plays three-shield monte with logo revamp

Buick seems to be rearranging its shields.The Normal Motors model just lately filed a trademark software that exhibits the three…

5 months ago

Is U.S. buzz over ID Buzz enough to get it made here? VW exec now says maybe

After declaring this month that they'd no intention of doing so, Volkswagen executives are actually rethinking their plans to maintain…

6 months ago

GMC Hummer gets its first movie role

Normal Motors is pulling again the curtain to point out viewers the genesis and improvement of its first electrical pickup,…

6 months ago

Volvo to charge up EV drivers at 15 Starbucks shops

Drivers of electrical automobiles will be capable to get greater than a caffeine cost at some Starbucks areas this 12…

6 months ago

Ohio Chevy dealer switches radio ads from selling cars to buying, sees boost in pre-owned profits

SYLVANIA, Ohio — Joe Mehling minces no phrases in describing the impact of his determined choice final yr to show…

6 months ago

What will EVs mean for Dodge muscle cars?

Randy Dye considers himself a "conventional efficiency man," however he is wanting ahead to seeing the creativity of the Dodge…

6 months ago

Google debuts vehicle ads within search

Google is launching a automobile adverts platform that may permit auto dealerships to position stock adverts inside search outcomes. The…

6 months ago

Genesis plucks marketing exec from luxury rival Infiniti

Genesis Motor America has employed away Infiniti's prime advertising govt to assist the Korean luxurious model increase within the U.S.…

6 months ago

Land Rover contest offers winner a trip to space

Land Rover is giving one buyer an expertise that is a lot much less terrestrial than its title suggests. The…

6 months ago

How Ford won ‘sexy’ back from Musk in tussle over Model e trademark

Ford Motor Co.’s use of Mannequin e because the identify of its new electric-vehicle unit comes eight years after dashing…

6 months ago

Dodge creating ‘shocking’ sound for electric muscle cars, Tavares says

AMSTERDAM — Stellantis CEO Carlos Tavares has one phrase to explain the sound that'll come from Dodge's upcoming electrical muscle…

6 months ago

Polestar ad effective but low rated

Volvo-backed Polestar's advert with potshots at rivals Tesla and Volkswagen topped the record of the preferred commercials throughout Tremendous Bowl…

6 months ago

Tony Soprano’s SUV then to Meadow’s EV pickup now

Chevrolet gave followers of "The Sopranos" a partial reply to the thriller of what occurred after the display screen went…

7 months ago

Sacking the Super Bowl ads

Reflecting on this yr's Tremendous Bowl advertisements, I believe I'll sound grumpy and outdated — besides that I am not…

7 months ago

Subaru tops Consumer Reports 2022 brand ranking

Subaru climbed two spots to first place in Client Reviews' annual rating of probably the most well-performing, secure and dependable…

7 months ago

Jeep, Jalen Rose join forces on new campaign

DETROIT — Philanthropist and former NBA star Jalen Rose is teaming with Jeep on a social media marketing campaign known…

7 months ago

Time to audit your spend on advertising, lead generation

Early within the yr is an opportune time to evaluate your enterprise — what's working and what's not — to…

7 months ago

Fox Dealer CEO GianCarlo Alabastro emphasizes employee referrals, culture

The five-person C-level management workforce at Fox Seller consists of 4 individuals of coloration and one lady. Extra broadly, about…

7 months ago

Kia seeks emotional connection with Robo Dog Super Bowl spot

Is Kia's Robo Canine right here to remain? The lovable digital canine has a star flip in Kia's thirteenth Tremendous…

7 months ago

Watch: 2022 Super Bowl car commercials

Dr. Evil takes over GM Dr. Evil has met his final enemy: local weather change. That is the message in…

7 months ago

Behind the Super Bowl EV ad blitz

For automakers, this yr’s Tremendous Bowl would possibly as properly be known as the Electrical Bowl.  Volvo's EV model Polestar…

7 months ago

Dr. Evil fights climate change with EVs in GM Super Bowl ad

DETROIT — Dr. Evil has met his final enemy: local weather change. That is the message in Common Motors' Tremendous…

7 months ago

Nissan Super Bowl ad shows off transformation with action flick flair

There is a message behind Eugene Levy's flowing hair, leather-based jacket and bravado in Nissan's Tremendous Bowl spot. The actor,…

7 months ago

Volvo’s new app lets you scan cars to find their specs

How do you get folks to consider their subsequent automotive in a pandemic, when showrooms are closed and motor exhibits…

7 months ago

FTC bans marketer after ‘stimulus,’ prize giveaway promos for car dealerships

A advertising firm and its proprietor have appealed a Federal Commerce Fee ban following what the company deemed misleading dealership…

7 months ago

Why Toyota is keeping a low profile at the Beijing Winter Olympics

TOKYO — Toyota will proceed its low-profile method to Olympic sponsorship throughout this month's Winter Video games in Beijing, regardless…

7 months ago

Wallbox unveils Super Bowl ad with lightning strike survivor

EV house charging station supplier Wallbox mentioned it plans to air its first U.S. business throughout the Tremendous Bowl. The…

7 months ago

2022 Super Bowl car commercials

Chatty mother hypes Carvana expertise An "oversharing mother" who cannot cease speaking about her Carvana shopping for expertise takes middle…

7 months ago

Nissan Z gets top billing in Super Bowl ad

The following-generation Nissan Z sports activities automobile receives high billing within the model's Tremendous Bowl business, which can be aired…

7 months ago